How news orgs should use social media

October 27, 2009 at 5:50 pm

Why, to cater to their audience’s every whim, of course. So kudos to WBUR Radio (90.9 FM), which responded to my whining on Twitter about the lack of a downloadable MP3 of last night’s Massachusetts Senate debate by posting one this afternoon.

I was able to download it onto my iPod and listen while driving home. The experience was enlightening — and, no, I definitely don’t mean the debate.

One Response to “How news orgs should use social media”

  1. Nial Liszt says:

    Wonder if Steve Lynch has any regrets after seeing what an easy task it would have been to distinguish himself from that set of quadruplets Monday night.

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