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	<title>Media Nation &#187; Lou Ureneck</title>
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	<description>By Dan Kennedy • The press, politics, technology, culture and other passions</description>
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		<title>No one thinks &#8220;news wants to be free&#8221;</title>
		<link>http://www.dankennedy.net/2009/10/05/no-one-thinks-news-wants-to-be-free/</link>
		<comments>http://www.dankennedy.net/2009/10/05/no-one-thinks-news-wants-to-be-free/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 13:07:37 +0000</pubDate>
		<dc:creator>Dan Kennedy</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Lou Ureneck]]></category>
		<category><![CDATA[media business]]></category>

		<guid isPermaLink="false">http://www.dankennedy.net/?p=6343</guid>
		<description><![CDATA[Who wants news to be free? Not me. I want someone — consumers, advertisers, some rich guy who wants to feed his ego — to pay through the nose, and thus ensure lucrative employment for journalists present and future, especially my students. So I was startled this morning when I read a commentary in the [...]]]></description>
			<content:encoded><![CDATA[<p>Who wants news to be free? Not me. I want someone — consumers, advertisers, some rich guy who wants to feed his ego — to pay through the nose, and thus ensure lucrative employment for journalists present and future, especially my students.</p>
<p>So I was startled this morning when I read a <a href="http://www.boston.com/bostonglobe/editorial_opinion/oped/articles/2009/10/05/coming_to_a_site_near_you_paid_online_news/">commentary</a> in the Boston Globe by Boston University journalism-department chairman Lou Ureneck in which he disparaged unnamed someones who apparently believe no one should pay for the news:</p>
<blockquote><p>The “news wants to be free&#8221; contingent doesn’t understand how markets work, and its members aren’t relying on news-organization salaries to put food on their tables or their children through college. “Free&#8221; is an ideological position, not a sustainable system for the production of expensive journalism.</p></blockquote>
<p>Who are these dastardly ideologues? Ureneck doesn&#8217;t say. And I would go so far as to add that there aren&#8217;t any — adjusting, of course, for the occasional fringe character channeling the voices coming to him through his tinfoil hat.</p>
<p>But Ureneck calls for online pay walls, and I suspect those of us who oppose such things are the target of his &#8220;news wants to be free&#8221; observation. The reality, though, is that we don&#8217;t oppose pay walls out of ideology. Rather, it&#8217;s that they would destroy the value of the sharing culture that defines the Web. More to the point, they wouldn&#8217;t work, because there would continue to be a host of free, good-enough alternatives.</p>
<p>I&#8217;m all in favor of news organizations — especially newspapers — doing anything they can to raise revenue: charging as much as the market will bear for the print edition; coming up with new, paid delivery platforms for e-readers, cellphones and the like; <a href="http://www.dankennedy.net/2009/09/01/pittsburghs-strawberry-fields/">offering online extras for a fee</a>; and, in the case of non-profits, pursuing grant money and user donations.</p>
<p>Does that make me a member of &#8220;the &#8216;news wants to be free&#8217; contingent&#8221;? Obviously not. Moreover, I don&#8217;t think there is one.</p>
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